The latest increase in on-line commentary across the already low and declining worth of lab-created diamonds is, I consider, a sign of this important market movement starting to occur. The first signs of discounting at the retail degree would indicate that that is underway. So, I do not agree with those who declare that the lab-created category just isn’t cannibalising pure diamond sales.
This is maybe where the advantages of safety in numbers becomes vital; membership to a shopping for group presents a variety of assist not available to individual shops. The ‘virtual buying trip’ ran from July to September and connected jewellers with diamantaires by way of video-conferencing, as nicely as offering advertising materials to promote the stones and encourage pre-orders. The pressure between lab-created and natural diamonds must settle as quickly as possible. However, it still must be stated that at present – even with a market share …