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From an outsider’s perspective, the partnership between De Beers and Botswana gave the impression to be crumbling after more than 50 years of collaboration. The media coverage and political rhetoric from certain quarters hinted at a potential collapse of the partnership. Factors corresponding to these indicate potentially weaker short-term consumer confidence and negativity for future diamond acquisition by the mass markets. At current Russian rough is flowing to the cutting centres and regardless of the present market and prices being pressured downwards, there are stories that around 70 per cent of ‘normal’ volume is at present being bought – principally to India. Although this would permit the smaller producers to sell extra or for higher costs, the majors still account for 70 per cent of the worldwide tough supply.

Jewelry may be made of treasured stones and metals, nevertheless it can also be manufactured from plastic or glass. I will …